Rihanna gets cheeky in completely see-through Savage x Fenty look
Her latest campaign shows Rihanna has no intention of abandoning her fearless fashion identity

Rihanna knows how to turn a lingerie campaign into a headline, and her latest Savage x Fenty appearance is no exception as the singer gave fans a glimpse of her newest holiday collection. Taking to Instagram, the globally famous musician opted for modeling a burgundy-and-blue lace set that left little to the imagination while putting her trademark confidence front and center.
The look featured a sheer lace bra decorated with floral detailing, paired with a matching thong incorporating icy blue accents. Rihanna completed the ensemble with coordinating stockings, garters and black heels as she posed for the winter-themed shoot. Rather than simply standing for the camera, she leaned fully into the playful mood of the campaign as she posed on the floor before dropping to her knees, with one image showing her cheekily resting a hand across her lower stomach. Her caption was equally direct as the 38-year-old Rihanna wrote, “and YES it's already that time! no back n forth.”
The latest campaign continues a long-running relationship between Rihanna and Savage x Fenty , the lingerie label she launched in 2018 as the brand has become an extension of her approach to fashion. Emphasizing bold designs and a broad range of styles rather than traditional expectations surrounding lingerie that oozes confidence, Rihanna has also continued to make fashion statements away from her own label, this time in Paris . Just a day before unveiling the new Savage x Fenty images, Rihanna was supporting A$AP Rocky at his concert in France, arriving at the Accor Arena with their sons, RZA and Riot . Her trip has also included several major Fashion Week appearances and at the Matieres Fecales show , Rihanna commanded attention in a gold skirt suit covered in shimmering embellishments. She paired the dramatic outfit with a black bustier, patent Christian Louboutin heels and a gold choker whilst she brought a different kind of glamour to Dior the following day, wearing an oversized black coat over a lace camisole while sitting in the front row. Nearly 100 carats of Chopard diamonds added another statement element to the ensemble so clearly motherhood has not stopped Rihanna from experimenting with fashion. She and A$AP Rocky have three children together, and their appearances during Paris Fashion Week have occasionally become family affairs but Rihanna , reflecting her life as a role model to her children, revealed she changed her approach to clothing. “I’ve done so much s**t in my life. I’ve had my nipples out, my panties out,” Rihanna told British Vogue. “But now, those are the things which, I guess as a mom and an evolved young lady—emphasis on young—there are things I feel like I would never do.”




